Bo Florence

CFP^®, CRPC^™

Wealth Advisor

Bo Florence serves as a wealth advisor at Hightower Signature Wealth (formerly known as Frontier). He joined the practice in 2022 and brings 20 years of experience providing financial planning solutions to clients in every stage of life. Bo began his career working as a vice president and financial advisor at JPMorgan Chase and then at Merrill Lynch. He later joined USAA, where he spent almost a decade in a wealth advisor role serving members by providing customized financial advice and portfolio management guidance.

Bo graduated with a bachelor’s degree in science from Texas A&M University. He is a CERTIFIED FINANCIAL PLANNER® and CHARTERED RETIREMENT PLANNING COUNSELOR™. He believes in educating clients and works diligently to help them develop achievable goals, understand their financial choices and portfolios, and implement strategies to help grow and protect their hard-earned assets.

Outside of work, Bo loves to spend time enjoying his amazing son and daughter, and their four pets. They are active in their local church and community. They enjoy traveling, sports, and anything outdoors.